Inside This Challenge
Most people creating content have no authority because they are creating noise, not assets. This sprint builds one piece of content that does real work for you. You start by finding the one hot question your audience is asking, write a pillar piece that answers it better than anyone else in your space, then repurpose it into five social posts, a short video and three community placements where buyers will see it. You finish by reading what worked and planning your next pillar. By Day 7 you don't just have content - you have positioning.
